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For businesses, not events

Customer photos you are allowed to use

Customers send you photos and video from a permanent QR code. Permission is captured as they submit. You end up with a library of real customer content you are actually allowed to publish.

Business subscriptions, priced by your locations, volume and usage. Separate from PixelParty event albums.

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A PixelParty Brand Page QR code on a table stand.

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On the table, the receipt, the packaging or the door on the way out.

What a Brand Page is

A Brand Page is a permanent, always-on place for your customers to send you photographs and video. The point is not to collect more customer content. It is to collect content you can publish.

Your customers are already photographing your product and your room, and that content is better than anything a shoot produces. Almost none of it reaches you: it goes to their followers, and on the rare occasion you do see it you have no right to use it.

One QR code, printed wherever customers interact with you, opens an upload page in the browser they already have. No app, no account, no login.

Permission is asked for in plain words on that upload page and recorded against the file, along with the customer’s name and email if they choose to give them. What is stored is what they actually agreed to, on the day, next to the photograph it applies to. That is the difference between a folder of nice photographs and a library a marketing team can take something out of and use.

How it works

Six steps, and only the first two are yours.

  1. Create your Brand Page

    A dedicated page for customer photos and videos, set up in minutes. It becomes the permanent hub everything collects into.

  2. Get your QR code

    One code, generated with the page and linked to it. It does not expire and it is not tied to a campaign.

  3. Put it where customers already are

    Signage, receipts, menus, packaging, table talkers, the back of a business card. Anywhere somebody is holding a phone and has just had a reason to use it.

  4. Customers upload from their phone

    They scan, they choose, they are done. No app, no account, no login, which is the difference between a campaign that collects content and one that collects nothing.

  5. Consent is captured at the moment of upload

    They can add a name and email, with marketing consent stated clearly at the point of submission rather than assumed afterwards.

  6. Everything lands in your dashboard

    One library, organised, with the usage rights attached to each upload, so a marketer can take something from it and publish it.

What you can do with it

  • Permanent, not per campaign

    The page stays live. It is not a competition that runs for a fortnight and it does not need rebuilding every time marketing has a new idea.

  • Photos and video, by QR, with no app

    Real customer footage of your product or your room, at the resolution their phone shot it at rather than whatever a social platform left, uploaded without anybody installing or logging in to anything.

  • Usage rights built in

    Content arrives with permission for marketing use, stated at submission. This is the part that makes the library usable rather than decorative.

  • A direct line to your advocates

    Optional name and email alongside the upload, with consent, from people who already like you enough to photograph your product unprompted.

  • One content library

    Everything in one dashboard, organised, searchable and reusable, instead of scattered across a shared inbox and three phones.

  • Branded, not generic

    The upload page carries your look, so a customer scanning a code on your packaging does not land somewhere that feels like a different company.

Why the permission matters

Four things happen, and the second one is the product.

The customer already has the photograph. It reaches their followers and not you, and the moment it is worth having is the moment they are still holding the phone.

Permission is recorded with it. Asked for here, in plain words, and stored against the file rather than assumed afterwards or chased by email later.

So the content is usable, not just collected. A photograph nobody granted you rights to is a photograph you cannot publish, which is why the collecting and the asking have to happen in the same moment.

And the library keeps growing. The page is permanent, so it is not a campaign folder that ages out. What you have in a year is a year of it.

What businesses collect

The same page, collecting four different things, because what is worth having is not the same in a gym as it is in a bar.

  • Bars and clubs

    The room at eleven

    Photographs and video of a full room on a good night, which is the one thing you cannot shoot in advance and the thing every promotion needs.

  • Cafes and restaurants

    The plate, before it is eaten

    A code on the table or the receipt catches the photograph somebody has already taken of their food, at the moment they are still holding the phone over it.

  • Gyms and fitness studios

    Progress, from the person making it

    Members photograph their own results and their own classes. That is more persuasive than a shoot, and it is not something a shoot can fake.

  • Retail and e-commerce

    The product, in somebody’s hands

    Unboxing, wearing, using. Gathered at delivery or at the till rather than begged for in an email three weeks later.

What it costs

Brand Pages are priced as a business subscription, not as the one-off price an event album carries. There is no list price on this page because the figure depends on how many locations you have, how much content you expect to collect and how you use it: a single cafe and a forty-site chain are not the same number.

Tell us what you are running and where the code is going, and we will come back with the price. Email us about a Brand Page.

If what you actually want is photographs from one company event rather than an ongoing stream from customers, that is the event product and it is a single payment: see corporate events.

Questions, answered

What is a PixelParty Brand Page?

A permanent, QR-powered page where your customers upload photos and videos of your product or your business. Every upload arrives with usage rights and optional marketing consent, so it is content you can actually publish. It is a separate product from PixelParty event albums.

How is this different from a PixelParty event?

An event album is for one occasion, sold once, and the photographs belong to the person whose event it was. A Brand Page is permanent, sold on a subscription, and it exists to build a reusable library of user-generated content with permission attached. If you are collecting photos from a company party rather than from customers, the corporate events page is the one you want.

Do customers need an app?

No. They scan the code and upload from the browser on their phone. No download, no account, no login. That is the whole reason this collects anything: every extra step loses most of the people.

How does the consent work?

Customers are shown clear permission for marketing use at the point they submit, and can optionally add their name and email with marketing consent alongside it. The permission is attached to the upload rather than assumed later, which is what makes the content safe to publish.

What does a Brand Page cost?

Brand Pages are a business subscription rather than the one-off event price. Subscriptions are priced according to your locations, the volume you expect to collect and how you use the content, so a single site and a national chain are not quoted the same. Tell us what you have in mind and we will come back with a number: email us about a Brand Page.

Can we use the content in paid advertising?

That is the point of collecting it this way. Content arrives with usage rights for marketing, and where a customer has given their details you also have a route back to them. As with any customer content, check what you have permission for before a campaign goes out.

Where should the QR code go?

Wherever a customer is already holding their phone and has a reason to use it: on the table, on the receipt, on the packaging, on the menu, on the door on the way out. The code is permanent, so it can be printed into things rather than stuck on them.

Start collecting content you can publish

Tell us what you want to collect and where the code is going, and we will come back with a figure.

Email us about a Brand Page

Subscription, quoted per business.

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